Southern Pulse is a boutique professional services firm
deeply rooted in the field, with a network of
investigators that operates across the Americas
Southern Pulse is a boutique professional services firm
deeply rooted in the field, with a network of
investigators that operates across the Americas
For months, I have continued to ask a series of simple questions to contacts around Mexico and the US who I know retain a special interest in Los Zetas.
The primary question is: "do you think Los Zetas are strategizing to cut the country in half?" This question usually surfaces within a longer conversation about Zeta activity in Mexico and, most recently, in Guatemala, where the organization's effect on society has riveted local and international observers.
The first response to my question about Los Zetas in Mexico, however, is usually physical: a quixotic look, raised eyebrows, a frown. The question is open-ended; as intended, it sparks further discussion, and an informal interview ensues. The resulting information, carefully procured over months of discussion and interaction, has fused together into what is so far a loosely tethered theory I call, simply, The Zeta Cross (see map at bottom of post).
Since what we call in our book the "War in the North" began, Los Zetas have fought for control of Nuevo Laredo. I continue to believe that they, through Miguel Treviño's own special brand of barbarism, hold on to this plaza.
The next node to the south is Monterrey. As current events unfold, it remains clear that Los Zetas are still fighting for control of the plaza. (I will discuss Monterrey in detail in a separate post.)
If you trace a finger on a map down Mx Federal highway 54, the next major stop along the Zetas Cross is Zacatecas. This is the hub and where the vertical and horizontal lines meet.
Part of my theory, while focused on strategy, breaks down the management of the organization, as it plays out between El Lazca, considered Los Zetas number one, and Miguel Treviño, considered number two. Many of us agree that Treviño remains focused on the drug trafficking side of the Zetas business enterprise, while El Lazca remains focused on other business streams, especially extortion. I would argue that for the sake of their relationship, the men do communicate, engage in profit sharing like two Sr. partners in a professional services firm, and mostly stay out of one another's business. As such El Lazca, while on the move, has made the state - and city - of Zacatecas an important hub for Los Zetas activity across Mexico, whereas Treviño remains entrenched in Nuevo Laredo.
The united front against Los Zetas in Zacatecas looks a lot like what we saw in February 2010, when the Gulf Cartel, elements of the Sinaloa Federation, and the Familia Michoacana - as it was then known - grouped together to force Los Zetas out of Tamaulipas. Their offensive was largely successful, pushing Los Zetas into a tactical retreat, which I believe pulled their front lines back north to Nuevo Laredo and south to Tampico. Since then, Los Zetas have pushed back into Tamaulipas, but have yet to regain position in Matamoros.
The battle lines in Zacatecas have been drawn and mapped, thanks again to Excelcior:

Now, moving south from Zacatecas, and assuming that Los Zetas have a good chance at breaking through the Resistencia-CJNG-CDG united front, Aguascalientes and Guadalajara are the next two stops on the route south. If Los Zetas capture control of Guadalajara, the hard part is over. It would be a matter of time, I would argue, before the organization forces south to capture the port at Manzanillo in Colima. I cannot overemphasize, however, the difficult task of capturing Guadalajara. Since the days of "El Padrino" who helped El Chapo - apart from the Arellano-Felix brothers and Amado Carrillo-Fuentes - get started, Guadalajara has been tightly held by Sinaloa Federation interests. Any Zeta offensive to take this city will be a long, nasty fight.
There is still no clear answer, but if Los Zetas push into Jalisco, it would make sense for them to complete the line by taking a Pacific port and completing the vertical division. A north-south corridor, from Nuevo Laredo to Manzanillo would afford Los Zetas several important elements:
1. A secure connection from a Pacific port to a US border crossing - ideal for drugs trafficking
2. Separate the Knights Templar from the US border and their friends in the Sinaloa Federation
3. Contain the Sinaloa Federation to the north of their line, where the Sierra Madres west of Durango form a natural barrier to keep them on the Pacific coast.
The east-west, horizontal line of the Zetas Cross completes that isolation. Stretching from Tampico, Tamaulipas, and passing west through Ciudad Valles, San Luis Potosí (SLP), Zacatecas, and ending in Durango, the horizontal line of the Zetas Cross, if completed, isolates the operational hub of the Gulf Cartel in Matamoros from the rest of the country.
Currently, I would argue that when considering the points along this horizontal line, Los Zetas do not control Durango - traditionally a stronghold of the Sinaloa Federation. Part of the complication with pushing their forces into the city is the ongoing battle for complete control of the Torreón-Gomez Palacio plaza on the Durango-Coahuila border. Los Zetas continue to battle for control of that plaza. If they win that battle, we would almost certainly watch Los Zetas push their influence south into Durango, pressuring El Chapo's people from the north in Coahuila and from the south in Zacatecas.
Today, on 19 September 2011, I would argue that Los Zetas have completed approximately 60 % of this cross, give or take about 10 %. Most of the fighting between Los Zetas and the organization's rivals will undoubtedly be at the Zacatecas-Jalisco border. And if Los Zetas break this alliance, we'll see them push into Guadalajara - though not an operation likely initiated until after the Pan American games.
The recently announced Zeta alignment with rogue segments of the Milenio Cartel is interesting because it implies, at least, that Los Zetas have lured defectors to their ranks, possibly improving local knowledge, intelligence gathering, and recruiting capabilities from within rival organizations. This alliance, if true, also grants Los Zetas a small beachhead in Guadalajara, from where the group may be able to attack the united cartels from behind the battle lines drawn in southern Zacatecas…
I'll continue to report on The Zetas Cross as events unfold. As I learn more from colleagues on the ground, I'll focus on some of the points along the cross, including: Monterrey (Saltillo), Tampico, Ciudad Valles, SLP, Zacatecas (Fresnillo), Durango, Aguascalientes, Guadalajara, and Manzanillo.
Meanwhile, Guatemala hovers as an item of high interest. Reporting on this blog will ensue as we confirm rumors.
Zetas Cross map legend:
Yellow is Sinaloa Federation; Green, CDG; Blue, the Knights Templar

Maybe I'll have enough material to publish a companion report when the book comes out.
Just before we sent in the final version of the manuscript, we managed to insert the Monterrey casino firebombing, assuming at the time that it was Los Zetas, but we just missed the recent death of Metro 3, who was the Gulf Cartel man in Reynosa who allegedly killed Concord 3 and sparked what we call the "War in the North" between Los Zetas and the Unified Cartels - the Sinaloa Federation, the Gulf Cartel, and the Familia Michoacana.
A year and a half after Concord 3's death, Los Zetas are still fighting the Unified Cartels, though it appears as though the alliance has run out of steam. La Familia Michoacana has devolved into the Knights Templar; the Sinaloa Federation appears to be more interested in protecting turf on the pacific side of the country; and, the Gulf Cartel continues to expand its influence and territory beyond the Frontera Chica area, where it appears to retain some level of control.
Just this morning, I came across some news of a sicario who police captured in Campeche. He claimed to be a Zeta and explained how he had received 15 days of training in the mountains of Veracruz. Judging from his picture on mundonarco, he didn't appear to be in great shape, nor look as though he could have lasted for even half of the reported two-hour morning PT his 30-man cohort endured every morning before beginning their day.
Apart from the unsurprising account of learning how to field strip, clean, and re-assemble AR-15 and AK-47 rifles, and other sidearms, the more interesting aspect of his confession was what he called "la guerra." The former Zeta stated that at the conclusion of training, his commanders sent the cohort to Nayarit, where Los Zetas are pushing into El Chapo territory.
A quick scan of Mexican media reveals some Zeta activity in Nayarit, though nothing that appears more volatile than Nuevo Leon or Tamaulipas, where the group continues to play tug-o-war with the Gulf Cartel. Rarely does media accurately cover the whole truth about criminal tactics in Mexcio, but it's interesting that Los Zetas may be training scores of men to throw to the fight in Nayarit. Survivors, the trainee said, return to Veracruz, where they then receive an assignment to work in another - presumably more peaceful - plaza in Mexico. Talk about trial by fire.
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